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AMAZON PPC · NEGATIVE KEYWORDS

Amazon negative keyword cleanup

Make negative keyword review a decision you can see and explain, instead of a guess based on one red number.

Start with your own data.

Upload an original Amazon Ads Bulk Operations XLSX and enter your break-even ACoS or ROAS. Your first complete cleanup report appears on screen free.

Run your first report free →

THE PROBLEM

Spend needs a recurring review.

A search term can spend without producing an attributed order, but relevance, margin, and the reporting window still matter before excluding it.

WHO IT'S FOR

A clearer seller workflow.

For Amazon sellers reviewing their own Sponsored Products traffic and deciding which queries merit a narrower exclusion.

What you upload

Upload your original Amazon Ads workbook and enter the break-even ACoS or ROAS that fits your product economics.

What you get

Get a complete on-screen report that separates search-term negative exact candidates from target pause candidates and shows the evidence behind each one.

Why review regularly? See the $2,251.57 spent with no attributed sales in our founder's account →

SAMPLE REPORTReview before you act
$16.00Estimated spend above threshold
2Recommended actions
1Search term illustrated
SEARCH TERM / TARGETACTION TO REVIEWREASON
example ceramic mugNegative exact candidateExample: $30 spend − ($40 sales × 35% break-even ACoS) = $16 above threshold.
example broad targetPause candidateExample: $9 target spend, no attributed orders. Excluded from the headline estimate to avoid double counting.

Example data. Your report uses your own ad results.

Explore the annotated sample report →

Keep control of every change

The report recommends candidates for your review. PPC Ad Sweep does not change bids, run autopilot, edit campaigns automatically, or guarantee savings. With Pro, eligible recommendations can be put into an Amazon-ready bulk sheet for you to review and upload manually.

See what your next review finds.

Run your first complete Amazon PPC cleanup report free.

Run your first report free →
YOUR WEEKLY CLEANUP

Get your complete report.

Save your report and pick up where you left off.

or use email

Your reports stay private.

Your file is processed securely on our server. We never connect to Amazon or change your campaigns.

We collect your first name, last name and email to save your report. Background audits temporarily store uploaded workbooks in private Cloudflare R2 storage and process them on Render. Source files are deleted after a successful audit; remaining files and unfinished uploads are scheduled for automatic deletion after one day. Temporary processing files are removed when the task finishes. Your report results are stored in our database. Only you can access your saved reports through your account, or the browser session used to save a guest report.

The public counter shows aggregate estimated waste found, not confirmed savings. It never shows your identity, campaigns or search terms. Duplicate findings are not counted again.

We keep a first-party event record for page activity, report completion, account creation and checkout, with campaign labels and a hashed browser identifier. It helps us understand which sources bring customers. Calculations entered in the free calculator are not recorded.

If you allow optional analytics, Google Analytics receives only an aggregate page name and approved campaign source, medium, campaign, and content labels. We do not send report URLs, report names, referrer URLs, search terms, account details, lead tokens, or Amazon Ads data. You can reject analytics or withdraw consent here at any time.

Neon manages account sign-in and verification emails. Guest previews expire after 24 hours. Canceling a subscription schedules paid report deletion after the paid period. Your first free report stays available; account, sign-in, and billing records are retained. After account deletion, a keyed marker of a used free trial remains to prevent repeat trials. Downloads already saved on your device are unaffected.

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